The Preston AI PR agent
Preston is an AI PR agent, not another media database. It finds the journalists covering your market, writes the pitch each one would actually open, sends it on your approval, and reports back every Monday. Here is what that changes.
Free to start, no credit card. Backed by senior PR professionals from $250/month.
Each of these is an outcome first and a feature second. The mechanism is underneath it.
Give Preston your website and it reads your positioning, your market and your news, then returns a three-month campaign with the angles, moments and outlets already chosen. No onboarding calls, no briefing document, no waiting on an agency to get up to speed.
Preston works from a database of more than 200,000 journalists and influencers, each analyzed for what they actually cover. You get the reporters writing about your space this month, ranked by how reachable they are — instead of a spreadsheet you have to qualify yourself.
Millions of content pieces are processed every month to catch the trends moving in your market, matched to the writers covering them. Newsjacking stops depending on somebody happening to see the headline in time.
The pitch generator is built for public relations and trained on your messaging, not a general-purpose writing tool pointed at a press list. Each draft is calibrated to one journalist’s current beat, and you approve, edit, or let Preston send it.
Preston runs on its own, around the clock. It scans and pitches daily, tracks every open and reply, and delivers one summary on Monday morning. Reply to it with a sentence to change direction — that is the whole management overhead.
Every contact, thread and response compounds into a media graph that belongs to your company, not to a retainer. Cancel the plan and you keep the data. Senior PR professionals sit behind the platform on every paid plan when a campaign needs judgment rather than throughput.
The same PR program, with the manual parts handed to the agent.
Before
With Preston
200k+
Journalists and influencers analyzed for beat, interests and pitch response
60 sec
From your URL to a journalist list, a campaign and the first pitch drafts
24/7
Preston keeps scanning, matching and pitching between your logins
From $250
Per month once you are ready to grow — free to start, no credit card
From a single URL — a complete PR engine, calibrated to your brand.
Your journalist list
The reporters covering your space right now, ranked by reachability.
A 3-month campaign
Week-by-week angles, moments and outlets, ready to run.
Pitch drafts
Personalized to each beat — approve, edit, or let Preston send.
Newsjacking matches
Trending stories you can credibly comment on, with the writer attached.
Press releases
Drafted from your company news, held for approval or auto-sent.
The Monday report
Everything that happened, and what Preston plans next.
Enter your website and get the journalist list, the campaign and the first pitch drafts back in about a minute. Free to start, and nothing to cancel if it is not for you.
