Standard programs

Program comparison

Smarter targeting. Better results. Real impact. All plans are month-to-month — start on the platform and add people as your program grows.

Month-to-month No long-term contract Preston included on every plan

SaaS Platform Only

$250/mo

Self-serve Preston with support hours. For founders and in-house teams running PR themselves.

Platform + PR Advisor

$999/mo

One dedicated advisor, monthly strategy, and up to 5 outreaches executed for you each month.

What's included

Every plan, side by side.

Comparison of the four standard programs by team, strategy cadence, outreach, content and monthly benchmarks.
Program	SaaS Platform Only $250 / mo	Platform + PR Advisor $999 / mo	Managed Service PR (Light) $4,000 / mo	Managed Service PR (Full) $7,000 / mo
Team	Self-serve, with support hours	One dedicated PR advisor	Principal, Lead Advisor, Associate	Senior team: Principal, Lead Advisor, Associate
Strategy cadence	One initial meeting; up to 4 support hours per month	Monthly meetings; up to 8 consulting hours per month	Fortnightly meetings; 3-month roadmap	Weekly meetings; 6-month roadmap
Outreach executed by us	Not included	Up to 5 outreaches per month	Up to 8 proactive campaigns per month	Up to 5 campaigns and 15 outreaches per month
Content	Not included	Not included	1 byline and 1 press release per month	2 bylines or blog posts and 1 press release per month
Monthly benchmarks	Fully self-serve; outcomes depend on client execution	5 connections · 5 outreaches · 1 placement (≥3 per quarter)	8 connections · 8 outreaches · 2 placements (≥6 per quarter)	12 connections · 15 outreaches · 5 placements (≥15 per quarter)

Scroll the table sideways to compare all four programs.

Benchmarks are directional and evaluated cumulatively per quarter; placements are never guaranteed. All plans month-to-month.

Tell us where your coverage stands today and we'll recommend the lightest program that gets you there.