Intelligent Relations
Preston by Intelligent Relations
Alyssa Lapid

Updates Editor

AS SEEN ON

Preston's Summary

Alyssa Lapid is an Updates Editor at Brides and a Freelance Journalist at Bustle, where she covers a wide range of topics including fashion, arts, and culture. With a strong focus on the fashion industry, apparel design, and luxury goods, her work often intersects with themes of beauty and lifestyle. Alyssa's writing has been featured in prominent outlets such as Elite Daily, NYLON, and POPSUGAR.

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Geo Focus

United States (National)

Coverage Attributes:

Beta
Informative: 35 %
Reviews: 22 %
Listicles: 10 %
Promotional: 9 %
Opinion: 8 %

Themes Covered:

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Most Recent Topics:

  • Apparel Design
  • Fashion Industry
  • Luxury Goods

Pitching Insights

Alyssa Lapid’s coverage is heavily focused on fashion, especially runway-adjacent style, designer pieces, and trend-driven wardrobe coverage. She seems most likely to respond to pitches with timely angles tied to new collections, evolving style movements, celebrity influence, and notable shifts in how people are wearing luxury and everyday fashion.

Because she also writes a fair amount of reviews and shopping-style pieces, she may be especially receptive to visually strong product stories, standout accessories, and practical but trend-forward items that can be framed as part of a larger style moment.

Her coverage is national in scope, so pitches should be framed for a U.S. audience.

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