Ben Roberts is a sportswriter at various publications including The Sacramento Bee and Yahoo Sports. He covers a wide range of topics related to competitive sports, including team and individual sports, major league sports, and sports business, while also exploring intersections with architecture and the arts. Ben's work has been featured in numerous outlets such as The News & Observer and The Kansas City Star.
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Lexington, United States (Local)
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Ben Roberts' coverage focuses heavily on college basketball, particularly the Kentucky Wildcats and SEC basketball. Given this, he is likely to be responsive to pitches related to upcoming games or events involving these teams. Pitches that offer unique insights into player performance, team strategies, or game analysis would align well with his coverage.
As Ben's geographic focus is local (United States, Kentucky, Lexington), pitches should emphasize relevance to the local audience. This could include stories about players from the region, community involvement in sports events, or impact of sports on local businesses.
Given his emphasis on event coverage and specific themes/topics related to college basketball and relevant rivalries such as Kentucky-Louisville rivalry within NCAA basketball and SEC conference play are likely areas of interest for him.
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For a little more than a week, Mark Pope’s 2026-27 roster was set.
By: Ben Roberts
The defection of Mark Mitchell following his brief commitment to the Kentucky men's basketball team was cause for consternation in Lexington earlier this week.
By: Ben Roberts
One of the biggest talking points of just about every Kentucky basketball preseason — who will start for the Cats? — was seemingly settled following Mark Mitchell's commitment two weeks ago.
By: Ben Roberts
Milan Momcilovic, the top incoming transfer for the Kentucky men's basketball team this season, is dealing with a finger injury on his shooting hand.
By: Ben Roberts
LEXINGTON, Ky. — The SEC has provided clarification on its new policy related to former professional athletes attempting a return to college sports, and the league’s stance should not negatively
By: Ben Roberts
UK announced at media day Monday that a few of the Wildcats are dealing with various injuries.
By: Ben Roberts
Keep your stress in check.
Could a recumbent bike be right for you?
By: Ben Roberts
8 min read SpaceX's acquisition of low-band spectrum in the United States has intensified concerns about competition in mobile telecommunications.
By: Ben Roberts
Which one will you actually open on a Tuesday?
