Emily McCormick is the Editor at Optometry Today (OT). She specializes in health and wellness topics, including consumer health, lifelong learning, and professional development, while also exploring themes related to aging and longevity. Emily's work has been featured in Yahoo Finance, Worthing Herald, Bank Director, Association of Optometrists, and Chesterfield Advertiser.
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United Kingdom (National)
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Emily’s coverage focuses on local news related to human resources & employment, business & industry, and health & wellbeing, with a specific emphasis on the optometry industry. She seems particularly interested in press releases and event coverage within this niche.
Given her focus on the United Kingdom and topics such as optometry, eye care, vision loss, healthcare, and the optometry industry, potential pitches should center around these areas. This could include new research or studies relevant to sight and hearing loss prevalence in the UK or updates related to CPD requirements for professionals in the optometry field.
Pitches that align with Emily's themes of interest such as human resources & employment or health & wellbeing would likely be well-received if they also tie into developments within the optometry sector.
This information evolves through artificial intelligence and human feedback. Improve this profile .
The company introduced a new single vision lens into its Z series and highlighted the Vision Atelier suite
By: Laurence Derbyshire, Emily McCormick
The eyewear company launched Victoria Beckham Eyewear at 100% Optical
By: Laurence Derbyshire, Emily McCormick
Eliza Jane McCall share her experience of sitting the OSCEs with OT
Optometrist and professional affairs consultant at Johnson & Johnson, Neelam Patel, shares her tips on how to navigate talking to patients about presbyopia
Successful applicants will be formally admitted as fellows at the association’s 2027 Clinical Conference and Exhibition in June next year
By: Emily McCormick
A programme of activity is designed to recognise dispensing during its centenary year
By: Emily McCormick
From AI use to job satisfaction and additional qualifications, the GOC reports the findings of its latest registrant workforce and perceptions survey
Kevin is remembered by colleagues as a kind and passionate advocate for optometry, who worked tirelessly throughout his career to strengthen, unite and advance the profession
By: Emily McCormick
Children who are blind or partially sighted will be able to access Julia Donaldson’s latest Gruffalo book when it is published next week
The association has published a policy briefing that explores the review The AOP has published a new policy briefing summarising what the Mann Review means for optometry.
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