TKO, the mixed-martial-arts league’s owner, is joining President Trump to put on a spectacle to celebrate America’s 250th anniversary. With broadcast rights locked in and chunky margins, its valuation is far richer than even Disney’s. Political ties add another boon, for now.
Jennifer Saba is a Columnist at Reuters. She specializes in themes related to sports broadcasting, media, and the automotive industry, with a keen focus on journalism and the impact of artificial intelligence. Jennifer's insights and analyses have been featured in prominent publications including businessline, Republic World, bdnews24.com, Diario EL PAÍS, and Reuters Breakingviews.