Karabo Ledwaba is a creative and science writer at News24 Business. He focuses on a diverse range of topics including marketing technology, the beauty industry, corporate sustainability, and entrepreneurship, with a particular emphasis on marketing and advertising, media relations, and the beverage sector. Karabo's work has been featured in News24 Business, Bizcommunity.com, and MSN.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
Not enough data
Karabo Ledwaba's coverage primarily revolves around content and publishing, sales, and marketing. She frequently features profile pieces on industry professionals and includes expert commentary in her articles.
Given the focus on marketing and advertising topics such as Netflix, Zara, sports journalism, it would be beneficial to provide pitches that offer insightful commentary or analysis from experts in these areas. Additionally, considering Karabo's use of data in her articles, providing relevant statistics or research findings related to content & publishing or sales & marketing could enhance the effectiveness of outreach efforts.
As Karabo does not have a specified geographic focus but covers a broad range of industries within her themes and topics covered list.
This information evolves through artificial intelligence and human feedback. Improve this profile .
By: Karabo Ledwaba
The Advertising Regulatory Board (ARB) has granted Unilever South Africa a further three-month extension to amend the packaging of its Sunlight dishwashing liquid products after ruling that the “100% plant-based actives” claim on the front of the packaging was misleading.
By: Karabo Ledwaba
When it was commissioned to score the The Philipstown WireCar Grand Prix documentary, Pressure Cooker Studios built eight of their own instruments from wire, scrap metal and found materials. 27 Aug 2026
By: Karabo Ledwaba
Etwatwa Crossing has opened its doors to shoppers in Etwatwa, Daveyton and surrounding communities, introducing a 17,976m retail centre designed around everyday shopping, essential services and local economic participation. 28 Aug 2026
The virtual reality theatre production Uncanny Alley: A New Day is one of just three nominees in the Outstanding Emerging Media Program category at the Primetime Emmys. 28 Aug 2026
Dolly Parton understood the value of a recognisable name long before personal branding became an industry.
By: Karabo Ledwaba
The Competition Commission has recommended that the Competition Tribunal approve Woolworths' proposed acquisition of in2food, bringing a more than 30-year supplier relationship closer to an ownership one.
By: Karabo Ledwaba
With the Springboks and All Blacks set to face off at Johannesburg's FNB Stadium tomorrow, the rivalry is playing out beyond the rugby field – and the All Blacks' social media strategy is proving particularly interesting from a brand perspective.
By: Karabo Ledwaba
Saota is marking four decades of architectural practice with Shaped by Place: 40 Years of Architectural Practice , an exhibition exploring the ideas and processes behind its work. 4 Sep 2026
Paul Reynell has concluded his term in leadership roles at the Public Relations Institute of Southern Africa (Prisa), including as chief judge of the Prisms Awards. His time at the industry body comes to an end as he turns his attention to the next chapter of his work in PR.
In 2020, Two Tone Global was down to six people. The agency Carlo Murison had built over two decades — offices, clients, a name that stood for African creativity on a global stage — had been stripped back to almost nothing by the pandemic.
