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Kristin Schwab
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Kristin Schwab

Senior Reporter

AS SEEN ON
NewsBreak

Preston's Summary

Kristin Schwab is a Senior Reporter at Marketplace. She focuses on the consumer economy, with expertise in areas such as real estate, finance, and the fashion industry, often exploring themes related to business and economics. Kristin has been featured in Marketplace by APM and NewsBreak, bringing a unique perspective shaped by her diverse background in journalism and the arts.

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Geo Focus

Coverage Attributes:

Beta
Informative: 47 %
Interviews Q&as: 24 %
Data Driven: 23 %
Events: 2 %
Opinion: 2 %

Themes Covered:

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Most Recent Topics:

  • Capital Markets
  • Economic Policy
  • Global Economy
  • Local Economy
  • Regional Economy
  • Commercial Real Estate
  • Housing Market
  • Residential Real Estate

Pitching Insights

Kristin Schwab’s coverage leans toward consumer-facing economic reporting, especially around prices, tariffs, borrowing, and Federal Reserve decisions. She’d likely be most responsive to pitches with timely, real-world impacts on households or businesses, especially if you can offer clear examples, fresh data, or concrete implications.

She also does a fair amount of interview-driven and data-backed work, so sources with direct experience in a current market shift, policy change, or consumer trend would fit well. Pitches tied to business operations, spending behavior, or housing-related pressures may also resonate.

Her focus is global with a United States lens, so U.S.-centered angles will likely be strongest.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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Articles

Marketplace by APM

Can Nike get its mojo back?

Can Nike get its mojo back?

By: Kristin Schwab

The company said this week to expect layoffs. Nike has been losing market share for a while now . The company's revenue has fallen for a couple quarters, and it expects sales to keep declining.

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