Lily Meier is a Reporter at various esteemed publications, including Accounting Today and Fortune. She specializes in the intersection of retail, sports business, and fashion, focusing on topics such as consumer behavior analytics, retail analytics, and corporate finance. Her insights and work have been featured in prominent outlets like The Boston Globe and Bloomberg News.
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United States (National)
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Lily's coverage is primarily focused on business-related topics with a keen interest in human resources & employment, product promotions, and sales & marketing. She often cites data and covers private sector announcements.
If you are pitching to Lily Meier, ensure that the topic aligns closely with her areas of focus such as significant developments within businesses, impactful changes in employment policies or practices, notable product launches or promotional campaigns by companies. Additionally, she may be interested in data-driven stories related to the business world.
Given her national focus on the United States and her emphasis on retail and airlines topics among others, consider tailoring your pitches accordingly.
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Lululemon Athletica Inc. is delaying a key deliverable in a truce agreement with its outspoken founder, Chip Wilson.
Levi Strauss & Co. named a veteran of Skechers USA Inc. as the company’s new chief financial officer.
By: Lily Meier
Nike Inc. reported worse-than-expected results, with the company citing weakness in China as well as in sportswear and at the Jordan brand.
Nike Inc. is cutting jobs and embarking on a sweeping overhaul of the business as results deteriorate and test Wall Street’s patience with Chief Executive Officer Elliott Hill.
By: Lily Meier
Jordan is so talismanic a brand for Nike Inc. that its origin story is treated with superhero-like reverence in the Matt Damon and Ben Affleck starrer Air.
Nike Inc., looking to break out of a deepening sales slump, wants greater supply-chain flexibility by producing goods closer to home and using more manufacturing and distribution partners.
Hi my name is Lily Meier and I am a retail reporter with Bloomberg News. I have written a lot about Nike going back to the Donahoe era, with our story, "The Man Who Made Nike Uncool."
Lululemon Athletica Inc. poached the head of Gap Inc.’s struggling sportswear brand as part of a shuffling of management roles under new Chief Executive Officer Heidi O’Neill.
Gap Inc. sees the loss of its top executive at the struggling Athleta brand as an opportunity to “reimagine the brand’s path forward.”
Lululemon Athletica Inc. is reorganizing its fabric development team after product mishaps drew backlash from customers.
