'A tectonic shift in global sport is coming,' was the opening line in a visual production which dialled up the hype to 11. A big claim.
Rory Keane is a Rugby Correspondent at the Irish Daily Mail and Irish Mail on Sunday. He covers a range of topics within the realm of sports, focusing on team and individual sports, as well as the business aspects of competitive sports. Rory's work has been featured in prominent outlets including Daily Mail, Extra.ie, Inspire, and MSN.