From Zhang Linghe to Zhao Lusi, here are the stars that brands have betted on to resurrect growth.
Sadie Bargeron is a Brand & Collabs Editor at Jing Daily. She specializes in fashion and culture, focusing on brand collaboration, streetwear, and the intersection of popular culture with the luxury industry. Sadie has been featured in notable publications such as British Vogue, South China Morning Post, The Face, Dazed, and i-D, showcasing her expertise in the apparel and fashion sectors, retail, and consumer behavior analytics.