Toby Whatley is the Head of Machinery and Farm Technology at Farmers Guardian. He specializes in agriculture and farming, focusing on topics such as farming equipment, AgriTech, and sustainable practices in agriculture, energy, and manufacturing. Toby's insights into these critical areas have been featured in Farmers Guardian.
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United Kingdom (National)
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Toby Whatley's focus on agriculture and farming, particularly farm equipment and agricultural technology, suggests he is likely to be interested in press releases and private sector announcements related to new products or innovations in the industry. Given his coverage of specific events such as Agritechnica and CropTec, providing information about upcoming events or new product launches at these shows could be appealing.
If you represent a company involved in manufacturing farm machinery, agricultural technology, or hosting relevant industry-specific events, Toby would likely be receptive to pitches regarding their latest developments. Additionally, if you have insights into trends shaping the future of agriculture from a technological perspective, it may resonate with his coverage interests.
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By: Toby Whatley
Stay up-to-date with the latest farm news and insights from the agricultural industry with Farmers Guardian. From livestock to crops, we cover it all with expert analysis and opinion pieces. Visit our website now for in-depth coverage and exclusive content.
By: Toby Whatley
Pottinger's entry in the competitive disc cultivator market aims to offer a wider range of adjustment for condition flexibility, plus the ability to establish some crops
By: Toby Whatley
New fixed and variable chamber balers join Kverneland's expanding grassland machinery portfolio
By: Toby Whatley
Pottinger has introduced the Top V 6520 C, a compact twin-rotor rake designed to improve manoeuvrability and forage quality.
By: Toby Whatley
Stay up-to-date with the latest farm news and insights from the agricultural industry with Farmers Guardian. From livestock to crops, we cover it all with expert analysis and opinion pieces. Visit our website now for in-depth coverage and exclusive content.
Hexa-Cover's floating reservoir cover could reduce evaporation losses by up to 95%, helping growers make better use of stored irrigation water
Stay up-to-date with the latest farm news and insights from the agricultural industry with Farmers Guardian. From livestock to crops, we cover it all with expert analysis and opinion pieces. Visit our website now for in-depth coverage and exclusive content.
By: Toby Whatley
Improved sales and rising revenues have offered a welcome lift for AGCO, CNH and John Deere during 2026, but manufacturers say high input costs, climate uncertainty and weak farmer confidence continue to threaten machinery investment and the wider agricultural market
By: Toby Whatley
Krone has extended its Generation 6 large square baler line-up with the launch of the Big Pack Plus and redesigned Big Pack Pro, providing what it describes as two distinct options for different baling requirements
Stay up-to-date with the latest farm news and insights from the agricultural industry with Farmers Guardian. From livestock to crops, we cover it all with expert analysis and opinion pieces. Visit our website now for in-depth coverage and exclusive content.
