Valeriya Chupinina is a Journalist at StyleCaster. She specializes in the beauty and fashion sectors, covering topics such as the beauty industry, makeup and skincare, perfume and fragrance, as well as wellness programs, fitness, and aging. Valeriya's work has been featured in prominent publications including Cosmopolitan, InStyle, and Allure Magazine.
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Valeriya Chupinina's articles mainly cover beauty products, skincare, makeup, fashion and shopping with a focus on promotional deals and reviews. For effective outreach to Valeriya, consider offering new or unique beauty products for review or promotion. If you have insights into emerging trends in beauty and fashion that align with her coverage themes, she may be interested in hearing from you.
Since her geographic focus is not specified but considering the international nature of the beauty industry, pitches should appeal to a broad audience rather than being location-specific.
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Frizz is a special kind of beauty problem—the sort of ‘difficult to solve' kind with a mind of its own.
A hair serum used to be the last thing you reached for when it came to addressing a bit of frizz.
Frizz is a special kind of beauty problem—the sort of “difficult to solve” kind with a mind of its own.
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By: Valeriya Chupinina
When I moved to Paris, I thought I understood style. Then, I spent my first month watching what Parisians actually wore —and quickly learned that looking polished doesn't have to mean being uncomfortable.
On thicker hair, a good blowout can last two, even three days. On fine hair, however, you'll be lucky to get an hour of sleek, bouncy shine.
While incredibly common, hair loss is not the sort of topic that comes up at dinner parties. Few of us relish the discussion at all. Hair loss is stressful.
I have fine hair, which means I'm stuck in a constant catch-22: smooth it with a rich cream or oil, and it falls flat by noon; skip the smoothing, and
I've always been a skincare-first person, and for years, my hair masks sat untouched at the back of the shower.
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By: Valeriya Chupinina
Best French-inspired Finds Jeans that go with everything Levi's Classic Bootcut Jeans , $49 (originally $65) Elevated ballet flats:
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