One thing about World of Coffee née Expo is that it’s hands-on but not really hands-on. You can touch the hottest new gear but you don’t exactly get to use it in any real way. Like sure, maybe you can see how a new grinder works or even have someone pull a shot for you on that fancy espresso machine, but did you get to do it? Not exactly.
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Pitching Insights
Zac's coverage predominantly focuses on the coffee industry, specifically covering events, product promotions, and press releases. His articles often highlight unique or quirky aspects of the coffee world.
Given this focus, Zac may be interested in pitches related to new product launches within the coffee industry, innovative marketing campaigns by coffee brands, or noteworthy events and collaborations in the world of specialty coffee.
Sources with insights into emerging trends in the global coffee market or those who can provide exclusive details about upcoming product releases from major players could find a receptive audience with Zac.
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