GroceryTrader

Multi-channel campaign combines heavyweight media investment with limited-edition packs, in-store activation and consumer promotions pladis, the global snacking company behind some of the nation’s most loved and iconic brands, is launching a new multi-million pound McVitie’s masterbrand campaign designed to bring the nation together. Launching now – and aimed at driving even more biscuit shoppers

Barista Bar has announced that it will be the exclusive convenience, retail and forecourt partner for Melitta Professional's next-generation coffee system in the UK, investing £12 million into its next generation of self-serve coffee machines. Rolling out from 21 September and developed collaboratively, the machine has been customised specifically for Barista Bar's third operational model,

“We don’t just have more products. We also have the people, knowledge, technology and scale to help customers simplify sourcing, accelerate innovation and support their growth." Sabert Corporation Europe has released its new catalogue, showcasing the company’s most comprehensive portfolio to date, following the integration of Colpac, continued product development and ongoing investment in innovation.

With one in five brits (20%) now following high-protein diets[1], Doritos is expanding its range with the launch of Doritos Protein this September Combining the bold flavour and crunch associated with Doritos, with 10g of protein per bag, the new range will be available in two flavours: Sweet Chilli Chipotle and Sizzling Steak. Made from soya, lentils and

95% of shoppers think it’s important to support British farmers[1] and Ginsters agrees. The brand is underlining its ongoing commitment to backing the British farming industry with a range of new initiatives alongside Back British Farming Day today, 9th September. Life for farmers is already challenging, and ongoing support is even more crucial with this year’s extreme weather

Wednesday 16th September 12-8pm The Botanist Bar, 35 Broadgate Circle, London EC2M 2QS Higgidy, the maker of delicious pies, are celebrating the launch of their tasty brand-new shortcrust pastry pie, made in collaboration with the UK’s number 1 cider brand, Thatchers, with a one-day bar takeover celebration on Wednesday 16th September, dressed to celebrate Autumn apple harvest

New launch rolls out across four major UK grocery retailers this autumn St Pierre, the UK’s fastest-growing continental bakery brand[1], is expanding its portfolio with the launch of St Pierre Chocolate & Hazelnut Filled Croissants, securing listings across Tesco, Asda, Sainsbury’s and Co-op. The new six-pack SKU will reach more than 2,200 stores nationwide this

Mr. Chen’s brings its authentic range of Asian dumplings to the Tesco freezer aisle The range includes six dim sum varieties across its leading dumpling, wonton and steamed buns range Available in Tesco from Monday 7th September Australia’s leading Asian frozen dumpling brand Mr. Chen’s is set to make its UK debut, bringing its range of dumplings, steamed

Enjoy Reese’s treats with a devilish twist … if you dare Forgo the tricks and treat your taste buds to Halloween range, offering a fun new way to enjoy the enchanting peanut butter and chocolate flavour combination. Back for another year due to popular demand, the spooky range includes Reese’s Peanut Butter Skeletons (257g, £4.50) and Reese’s King Size Peanut Butter Pumpkins (68g,

The founders of superfood drinks brand, Revibed, have obtained an offer of investment of £50,000 and the backing of Dragons’ Den investor, Steven Bartlett. Ivor and Eugene Patterson appeared on the latest series of the BBC hit show, which aired on 10th September, to present their alternative drinks brand that was created to encourage people