Dayeeta Das is an Online Content Manager at ESM: European Supermarket Magazine. She specializes in retail, e-commerce, and consumer behavior analytics, with a keen interest in how news is consumed across both traditional and emerging platforms. Dayeeta's insights have been featured in ESM - European Supermarket Magazine and Checkout Magazine.
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Dayeeta Das's coverage primarily focuses on food retail, grocery sales, and industry announcements. She appears to have a keen interest in press releases and private sector announcements related to sales & marketing, product promotions, and general business news within the food retail industry.
To grab Dayeeta's attention for potential outreach, consider providing unique insights into emerging trends or data-backed analysis within the food retail sector. If you represent a company making notable strides in areas such as reducing food waste or innovative product promotions, this would likely align well with her coverage focus. Additionally, if you have access to proprietary data that could offer newsworthy perspectives on grocery sales or consumer behavior within supermarkets, it could be of interest to Dayeeta.
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By: Dayeeta Das
The University of Reading has created a chocolate bar made entirely from British Ingredients, which it claims is a first since 1932.
UK retailer Marks & Spencer has launched a new own-brand pet food range, marking its entry into a new category.
French retailer Carrefour has re-entered the Indian market with the opening of a new store in Greater Noida, near New Delhi.
Poundland could face a second round of ownership change as Gordon Brothers is reportedly considering a sale of the UK discount chain.
Ocado Group has confirmed Danish online grocer nemlig as its latest European partner, following an initial announcement in July.
By: Dayeeta Das
European consumers are more open to food innovation than in the past, but acceptance still depends on trust.
By: Dayeeta Das
Lidl emerged as Ireland's fastest growing retailer in the latest 12 weeks, with 10.3% growth compared to last year, according to Worldpanel.
By: Dayeeta Das
Local shops and online shopping emerged as the most dynamic retail channels in France with both gaining value market share - Worldpanel.
By: Dayeeta Das
Jacob's Biscuits maker Valeo Foods has reportedly agreed to sell its Ireland business unit to a consortium led by investor Hilliard Lombard.
Nestlé is investing CHF 310 million in Brazil as it seeks to supporting the development of its nutrition and health portfolio.
