Jodie Cook

When you refuse to chase or hard sell, buyers read it as confidence and want you more. Here are 5 sentences that make your business sound premium before any price.

The biggest business ideas sit in problems everyone complains about and nobody fixes. Here are the 6 ways Ryan Petersen, founder of $8 billion Flexport, finds them.

Coaches are selling what they know without selling another hour, and their clients picked the product. Here are 5 ways to package your expertise and price it.

Set up a Claude automation by describing the job you want done, in a conversation. Here are 5 easy automations that grow your business, and the exact prompts.

A billionaire founder tells his team never to say 5 everyday phrases to clients. Here are the words that cost you trust in meetings, and what to say instead.

Two words get you further than a paragraph once the context is in the chat. Here are 18 two-word ChatGPT prompts, and the 5 moments they give your time back.

Expert founders think their positioning is sorted until one of their clients tries to describe what they do. Here are the 6 decisions to make before you open up Claude.

Skills are the instruction sets Claude picks up on command, and almost nobody has built one yet. Here are Claude skills explained, and which ones your business needs.

Your retirement date is a number you can work out today, and it could arrive 10 years sooner than you think. Here are 5 ChatGPT prompts to price it and pay for it.

Salesforce cut its support team from 9,000 to 5,000 as AI agents took the work. Here are 10 jobs agents are replacing before 2027, and what the people who stay do.