By: Molly Innes
For the next edition of our Under The Spotlight series, profiling the great and good of marketing, L’Oréal’s Asmita Dubey shares why marketers should demand more from technology.
Molly Innes is a senior reporter at Marketing Week. She covers a range of topics including work, skills, capability and careers, as well as sport, gambling, and consumer tech, with a strong focus on marketing and advertising themes. Molly has been featured in Marketing Week and has previously contributed to Business Insider and Little Black Book.
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Molly Innes' coverage predominantly focuses on sales & marketing, with a specific emphasis on job recruitment, CMOs, advertising, and branding. Given this focus, she is likely to be receptive to pitches providing expert insights or data-driven analysis related to trends in the marketing industry such as changes in hiring practices for marketing professionals or emerging strategies within brand management.
As an author who frequently cites data in her articles, Molly may respond well to pitches that include original research findings or access to unique industry-specific data sets relevant to her areas of interest. Moreover, given the nature of her coverage attributes where she often cites press releases and provides expert commentary suggests that PR professionals and individuals with expertise in marketing would find success reaching out if they can offer valuable insights into evolving trends within the field.
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