By: Patrick Schmitt
Britain’s oldest wine merchant, Berry Bros. & Rudd, has launched a service-led, tiered membership community called House of 1698.
Patrick Schmitt is the Editor-in-Chief at various esteemed publications. He specializes in themes related to food and beverages, with a focus on beverage production, retail, and the hospitality industry, including restaurants and hotels. Patrick's work has been featured in the Walla Walla Union-Bulletin, Wine Business Monthly, NonProfit PRO, The Drinks Business, wine.co.za, Stanford Social Innovation Review, and Cybersecurity Dive.
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Patrick Schmitt's coverage suggests a strong focus on the wine industry, particularly in relation to sales and marketing. His articles often cite data and press releases, which indicates an interest in factual information from within the industry. Given his focus on specific wine brands, production, and trade, he may be interested in pitches related to new product launches or market trends within the wine sector.
Articles about top wines under a certain price point indicate that Patrick is interested in providing value-focused content for consumers. Therefore, pitches offering insights into consumer preferences or emerging trends in the affordable wine market could be well-received.
Given his emphasis on private sector announcements and industry-specific topics like alcohol-free wines and fine wines from specific regions such as Burgundy or Bordeaux blanc produced from Chile by Santa Rita present good pitching opportunities.
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