By: Sanika Achrekar
First came dopamine dressing, and now fragrance has become part of the same conversation.
Sanika Achrekar is a Digital Writer at various prominent platforms. She specializes in the beauty and fashion industries, covering topics such as makeup and skincare, luxury goods, and wellness programs, with a keen focus on the intersection of beauty, health, and wellness. Sanika's work has been featured in Yahoo News Singapore, Hindustan Times Syndication, Vogue, MSN, Vogue India, AUGUSTMAN, Prestige, Lifestyle Asia, StyleList, GQ India, and Glamour.
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Sanika's coverage spans various entertainment and lifestyle topics, including music festivals, fashion weeks, anime, and lunar New Year celebrations. She also covers free OTT platforms for binge-watching.
Given her focus on event coverage, press releases, promotional deals, and reviews related to entertainment news and culture & society topics such as music festivals and fashion weeks; she may be interested in pitches that offer exclusive access or insights into upcoming events or products within these industries. For example: behind-the-scenes looks at fashion shows or interviews with designers.
For the anime category specifically, Sanika seems to have a keen interest in new releases. Therefore pitches about exclusive previews of upcoming animes could be well received by her.
Since Sanika has covered Lunar New Year collections from luxury brands like Burberry and Swatch, she may appreciate similar stories showcasing unique cultural collaborations within the fashion industry.
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