From new category launches to prestige retail expansion, beauty brands are stepping up innovation with targeted formulations and treatment-led products.
Michelle Ruzzene is an author at Retail Beauty, Professional Beauty, SPA+CLINIC, INSTYLE, and styleicons.com.au. She specializes in the beauty and fashion sectors, covering topics such as the beauty industry, hair care, makeup and skincare, as well as event management and retail technology. Her work has been featured in notable publications, showcasing her expertise in both the beauty and retail landscapes.