Serenity Gibbons is a Contributor at Forbes. She covers a range of topics including entrepreneurship, corporate sustainability, and marketing technology, with a particular focus on female leaders and innovative business practices. Serenity's insights into AI and marketing trends have established her as a thought leader in the intersection of business and technology.
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Serenity Gibbons primarily covers "How To Guides" and often cites data to support her articles. She focuses on topics related to finance, business & industry, digital experience, startup coaching, employee support, business growth, automation, branding and leadership.
If you are looking to reach out to Serenity Gibbons with a pitch or expert commentary suggestion for an article topic in the finance or business sectors that involves how-to guides supported by relevant data or statistics within any of the mentioned topics such as digital experience strategies or AI impact on job market trends for 2024 then it is likely that your outreach will be well-received.
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Dynamic systems and AI integration are shifting enterprise priorities from short-term productivity to long-term resilience.
It’s time to stop paying lip service to the end of the customer journey. Here are three ways to transform that last step into the beginning of a more important one.
A professional shares how six impactful books reshaped her definition of success beyond career achievements, emphasizing self-awareness and intentional living. Alexander Kopelman's *For Real* promoted authenticity and trusting instincts. Will Guidara's *Unreasonable Hospitality* highlighted intentional kindness in relationships. Niki Elliott's *Heart Centered Connections* focused on emotional safety and empathy. James Clear's *Atomic Habits* provided a roadmap for lasting behavioral change through small actions. Emily & Amelia Nagoski's *Burnout* stressed the importance of stress recovery. Finally, Mischa Oak's *Rainbow Wisdom* encouraged embracing growth and authenticity. These reads collectively fostered personal growth, challenging assumptions and leading to a more fulfilling life.
Leaders must proactively address key business red flags in 2026 to avoid derailment. Cybersecurity remains paramount, especially with advanced AI models posing new threats; companies need robust, company-wide protocols like multi-factor authentication and privilege audits, integrating digital hygiene into a comprehensive framework. AI adoption brings governance and compliance risks, requiring careful data classification, staff training on AI access, and secure data storage solutions to navigate global privacy laws. Economically, leaders should diversify supply chains and adopt flexible financial forecasting to counter geopolitical conflicts and natural disasters. By focusing on these proactive strategies, businesses can navigate the year's challenges effectively.
Businesses frequently encounter costly risks when content updates lag behind operational changes, exposing them to compliance and safety issues. Leveraging AI tools is crucial for streamlining content adaptation and preventing these lags. AI can efficiently update and localize content across diverse platforms like websites and documents, ensuring consistency and minimizing human error. Visual AI tools can also locate and replace outdated images or content across digital assets, even within embedded graphics. Furthermore, AI can pinpoint process bottlenecks, enabling data-driven revisions to workflows and preventing operational risks. This proactive use of AI helps companies manage change effectively and stay competitive in a modern business ecosystem.
The layoff numbers aren't pretty. As of June this year, organizations have laid off or discharged 1.8 million people.
Consumers reward honest businesses. Here is how leaders can leverage transparency to stand out and build customer loyalty.
Consumers reward honest businesses. Here is how leaders can leverage transparency to stand out and build customer loyalty.
Entrepreneurs can learn a few lessons about adaptability from traditional trades.
Great communicators listen strategically, speak with clarity and command executive presence, whether you're a natural extrovert or a quiet leader.
