September 23, 2026 India's festive gifting economy is entering a more premium and personalised phase, as consumers increasingly look beyond
Tarannum Manjul is an Assistant Editor at BW Businessworld. She covers a diverse range of topics including the beauty and fashion industry, retail, e-commerce, and technology, with a particular focus on consumer behavior analytics and retail customer data. Tarannum's insights and expertise have been featured extensively in BW Businessworld.