Shreyas Kulkarni is an assistant editor at afaqs!. He specializes in creative advertising and marketing, exploring themes that intersect culture, society, and sports. His insights and analyses have also been featured in Global Advertising News.
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India (National)
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Shreyas Kulkarni's articles predominantly cover the advertising industry in India, with a focus on marketing strategies and creative agencies. He frequently includes expert commentary and press releases related to product promotions, gaming, content & publishing, entertainment news, and sports.
If you are looking to pitch Shreyas Kulkarni effectively, consider offering insights or interviews from experts within the Indian advertising industry who can provide valuable commentary on marketing trends, branding strategies, or creative campaigns. Since he covers various topics such as product promotions and gaming along with the advertising industry specifically in India focusing on these areas while providing insights could increase your chances of successful outreach.
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By: Shreyas Kulkarni
McCann India explains why the hotel stripped away celebrity glamour, dialogue and luxury clichés to make business travellers feel they belong.
The 10th anniversary edition adds a new chapter tracking how Indian advertising evolved over the past decade and what AI means for creativity.
By: Shreyas Kulkarni
As festive clutter intensifies, SPNI CEO Gaurav Banerjee distills the network's plans to win eyeballs and attention.
By: Shreyas Kulkarni
From iconic campaigns to a four-decade friendship, the report documents the company's enduring relationship with the late advertising legend.
The apparel brand says customer travel behaviour prompted its entry into luggage, with six-monthly drops, collaborations and design-led products at the heart of its strategy.
'Entertainment Ka Pardaah' spot by Talented nudges curious neighbours towards streaming, not snooping.
Ad recall is up 3.05% and brand.com traffic is up 250%, while Hilton says the campaign is influencing conversations around weddings and leisure.
By: Shreyas Kulkarni
With Flipkart Sneaker Project, the e-comm major is trying to bridge the gap between mass-market reach and the cultural cachet of sneaker retail, says Kapil Thirani, the business unit head for Flipkart's marketplace and Shopsy.
By: Shreyas Kulkarni
The chocolate maker wants its new bars, priced at Rs 499, to become a self-indulgence. Marketing Head Zoher Kapuswala explains why.
By: Shreyas Kulkarni
Horlicks Protein is targeting a category with just 3% penetration. Rajneet Kohli, Executive Director, Foods, HUL, explains why the opportunity lies in making protein an everyday habit.
