Kim Shaw is a Copy Editor II at ExBulletin. She specializes in marketing and advertising, with a keen focus on events and conferences, arts and entertainment, and publishing and media. Her work has been featured in prominent publications such as Global Advertising News, Travel Trade Today Ltd., and Campaign Brief.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
Not enough data
Kim Shaw's coverage largely revolves around the advertising, marketing, and creative industry. She predominantly covers press releases and private sector announcements related to sales & marketing, culture & society, beauty & fashion, content & publishing, and product promotions.
If you have a noteworthy announcement or launch within the advertising or marketing space that aligns with these themes, Kim Shaw may be interested in covering it. Consider reaching out if you have insights into innovative campaigns or branding strategies within the Asia-Pacific region.
As her geographic focus is not specified but she frequently covers developments across Asia-Pacific countries such as Thailand and China; therefore relevant pitches should likely pertain to this region for maximum relevance.
This information evolves through artificial intelligence and human feedback. Improve this profile .
The West Australian has posted double-digit audience growth in Western Australia, with the latest Ipsos iris results for June showing its WA audience has increased 14% year-on-year.
By: Kim Shaw
The new brand platform, ‘We Love Fish', is built around a phenomenon Sealord has diagnosed as “fishame”—the irrational guilt of the fish lover: that
The Digital Marketing Association of the Philippines (DMAP) is taking its flagship Boomerang Awards beyond the local market, with the 2026 awards expanding across Southeast Asia under the theme InterPlay: Digital Innovation Playground for Southeast Asia.
Following her keynote at the AWARD Jury President’s Lunch yesterday, Grey US Chief Creative Officer Samira Ansari sits down with Campaign Brief for a quickfire Q&A ahead of tonight’s AWARD Awards, where she takes on the role of 47th AWARD Awards Jury President. The Australian expat returned to Grey
Fabulate has appointed former McCann Worldgroup APAC chief creative officer Valerie Madon as Director of Creative Strategy for Southeast Asia, Japan and South Korea, strengthening its regional leadership team as it expands its creator marketing offering across APAC.
By: Kim Shaw
Day one at the annual MadStars Festival in Busan, South Korea, saw over 40 international judges come together to tackle the serious business of deciding this year’s winning work – followed by an evening of Korean food and festival hospitality. This is the 18th year of MadStars and the 14th year Campaign Brief Asia has attended.
The Hong Kong advertising community is mourning the sudden and tragic loss of Kitty Lun, one of the region’s most respected and influential creative leaders. A pioneering creative, business leader and champion of young talent, Lun built an extraordinary career across Hong Kong, Taiwan and Mainland China before taking her experience into the digital world with Facebook and Meta. Her work earned recognition on the global stage, while her leadership and generosity left an equally lasting impression on the many people she mentored and worked alongside. To mark her passing, long-time colleague and friend Chris Kyme has written this personal tribute to her, remembering the fiercely ambitious young creative he first encountered at Leo Burnett Hong Kong, the industry powerhouse she became and the warm, generous person she remained throughout her remarkable career.
By: Kim Shaw
The winners of LIA set the bar for creative excellence each year. Winning a LIA statue has opened doors and earned winners worldwide accolades and recognition by their peers and clients.
By: Kim Shaw
Manila independent creative agency Lennon Group and entertainment marketing agency Lunchbox have taken home the Grand Kidlat for Most Creative Marketing Stunt at the 2026 Philippines Kidlat Awards for an unconventional campaign promoting Petersen Vargas’ queer indie film Some Nights I Feel Like Walking.
M+C Saatchi Group has today announced that, following an extensive review of strategic options for its Australia and New Zealand advertising agency, the previously announced management buyout of the business, backed by private equity, will not proceed.
