Asa Hiken is a Technology Reporter at Ad Age. He covers a range of topics including AI, advertising technology, and marketing strategies, with a focus on emerging platforms and trends in the tech industry. Asa's insights and expertise have also been featured in Automotive News, Harro Community, and eMarketer.
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United States (National)
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Asa Hiken's coverage primarily revolves around content, publishing, technology, marketing and AI. To effectively engage with Asa for potential coverage or contributions, it would be beneficial to highlight technological advancements in advertising and marketing, especially those related to AI integration. Offer insights into emerging trends that cater to Gen Z audiences as well.
Considering the significant portion of press releases in Asa’s work, providing newsworthy announcements about innovative technologies or groundbreaking strategies within the realms of marketing and tech could capture her attention.
Additionally, since there is no specified geographic focus evident from the provided data on Asa's coverage attributes and article titles, a global perspective on industry developments may be more relevant for pitching ideas or expertise.
This information evolves through artificial intelligence and human feedback. Improve this profile .
Article by Asa Hiken Oct 14, 2026 The data: Product cards play an important role for consumers shopping on AI
By: Asa Hiken
Article by Asa Hiken Oct 16, 2026 The data: Most podcasts that debuted in 2025 have already gone dark, per . Of the
By: Asa Hiken
Article by Asa Hiken Oct 19, 2026 The news: Meta quietly unveiled—and then retracted—a privacy policy update that
By: Asa Hiken
Article by Asa Hiken Oct 21, 2026 The news: Google is updating Gemini functionality in cars to support personal intelligence capabilities.
Article by Asa Hiken Oct 22, 2026 The news: LinkedIn is giving more advertisers the ability to target connected
By: Asa Hiken
Article by Asa Hiken Oct 23, 2026 The news: Mobile gaming publishers rely on a mix of creative to keep ads fresh, and
By: Asa Hiken
Article by Asa Hiken Oct 23, 2026 The news: Substack launched infrastructure to power podcast advertising on its platform.
Article by Asa Hiken Oct 26, 2026 The data: Shoppers are quick to form judgments about brands' AI chatbots and show little patience for bad experiences.
By: Asa Hiken
Article Oct 27, 2026 The data: Advertisers are seeing relatively high conversion rates for their connected TV (CTV) streaming ads compared with their spend on linear, per
By: Asa Hiken
Article by Asa Hiken Oct 28, 2026 The news: Google updated its privacy policy to allow information in a user's Gmail, Photos, and Drive to be used to personalize ads in AI Mode.
